Lean Canvas - Customer
It should be about 8:50am, and we're about to get into the Customer box on the Lean Canvas
Click the video below to get started... then when the video's done, scroll down for instructions.
Follow the questions on page 13 of your pack to help you land a simple, clear and well-defined definition of who we’re targeting our product or business at
Use the examples as a guide to the kind of content you're looking for
Spend 30 minutes on this section
We recommend spending 20 minutes having open discussion, prompted by the questions in the pack, and capturing this discussion on the 'GO WIDE' worksheet - then spending the remaining 10 minutes landing your answer on the 'LAND IT' worksheet.
Scribe - remember to write the discussion up on the worksheets and pin them to the wall
To learn more about the example companies:
Dollar Shave Club - https://www.youtube.com/watch?v=ZUG9qYTJMsI
Dollar Shave Club - http://fortune.com/2016/07/19/unilever-buys-dollar-shave-club-for-1-billion/